A WalMart Monopoly Case Study Example | Topics and Well Written Essays - 2000 words

A WalMart Monopoly - Case Study ExampleGrowth accelerated by takeovers and buyouts of separate retail chains also fuel the power of the corporation to grow bigger. The study analyses three articles on Wal-Mart to assess their role in various economic scenarios.The author contends that a rural community where Wal-Mart has entered has had unfavorable effects. Wal-Mart is another stage in a long process where the retailers business has shifted from the local stores. Sears catalog was one, change magnitude prevalence of the automobile giving access to local towns was another. The shopping malls changed the way America shopped. In the mid-sixties discount supermarkets made their entry, including among them Wal-Mart. Wal-Marts strategy was to open a large store in a short town, within easy distance of its distribution centers. It took them 30 twelvemonths to go national. The author has studied Wal-Mart and its wallop extensively to devise strategies for his clients, Iowa retailers. The study has spanned 34 towns in Iowa, all of which has had a Wal-Mart store for at to the lowest degree 10 years. General deal stores in towns with no Wal-Mart suffered immediately when Wal-Mart opened. It is generally believed that people in towns with no Wal-Mart traveled out to towns that did. The effect has also been seen on eating and drinking places, which had been more frequented in Wal-Mart towns. situation furnishing sales in non Wal-Mart towns declined. The study has also unearthed that stores carrying similar lines as merchandise stocked in Wal-Mart, likely loses sales. Apparel sales in other stores fell by around 28% in the year in which Wal-Mart opened in a town. Retailers in Smaller towns with less than 5000 population lost just about when a Wal-Mart opened. Vermont state officials had tried to keep Wal-Mart away to protect its small traders, but found that the unblemished sales shifted to New Hampshire and New York where Wal-Mart opened. The author concludes that loss of retail trade for small stores has accelerated in the past two decades. The author then proceeds to suggest a few ways in which retailers can coexist with Wal-Mart. They include stocking merchandise lines, which Wal-Mart does not handle, handle complementary merchandise, go for upscale merchandise etc. A better customer profiling, extended working hours, no hassle return constitution etc, special order capability which large discount supermarkets dont possess etc are essential. Summary of Article 2 Author Hallsworth, Alan and Evers, David Topic The steady advance of Wal Mart across Europe and changing government attitudes towards think and competition.Source Environment and Planning C Government and Policy 2002, Volume 20, pages 297-309Date 2002The authors focus on retail internationalization and the ability of EU states and their regulatory mechanism to handle the same. Since 1994, the Wal-Mart format has been creating a systemic change in the retail environments of a nu mber of countries. Planning regulations in many countries are at odds with other policy becomeers who look forward to encourage competition in order to develop national competitiveness. Netherlands had a tight policy against big box development, but consequent policy decisions could retrace the market a